I attend or exhibit to keep the company fresh amongst those who might come in contact with the clinets I need to do business. It is a good way for small business people just starting and or growing to find a person or company that can help them with their mission. I want to be the first one they think of because they talked to me at the expo and or saw the booth and took information about us.
Expos are a good way for small business and startups to get the information and contacts they need to get started and move forward. Maybe they should have even had the booth in the exhibit. It gives them the ideas and seminars that might be what they need to fill in the gaps between just opening the business doing the work and managing what is going on.